New ITP Twister® directional wheel

Franklin, Tenn.- October 17, 2018 – ITP announced today the latest addition to the Storm Series collection, the Twister directional wheel. Available for both right and left vehicle sides, the ITP Twister is the first and only directional wheel in the market to showcase consistent forward facing spokes on all four corners of the vehicle.

ITP Twister directional wheel

“With its right and left options, the Twister wheel mirrors forward motion from both sides of the vehicle,” said Rhett Turpin, Director of ITP Sales at The Carlstar Group. “Most directional wheels are only available for a single direction of motion which makes it difficult to convey forward motion on both sides. This design aesthetically showcases forward movement on all four tires, giving a really unique visual with solid functionality; it embodies the forward-thinking DNA of the ITP brand.”

Twister directional wheel

The Twister directional wheel is available in both Black with Milled Accents or Machined Face finishes and comes with the exclusive ROCK ARMOR® inner wheel lip. Available in 14×7 size with multiple bolt patterns, the Twister wheel is backed by ITP’s Limited Lifetime Warranty with an MSRP of $125.

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About ITP

Since 1982, ITP has been the world’s #1 ATV/UTV aftermarket tire and wheel source. The premier ITP products are developed utilizing an experienced staff of engineers, designers and technicians at its two American tire facilities in Clinton, Tennessee, and Jackson, Tennessee, to develop award-winning tire-and-wheel designs for virtually all ATVs and side-by-side vehicles. Numerous outlets distribute ITP tires across the United States and in more than 25 countries worldwide. ITP is a registered trademark of The Carlstar Group, LLC. For a free, full-color ITP catalog, call toll-free: 1-800-889-7367. Tech questions call: 1-909-390-1905. Visit:

About The Carlstar Group

The Carlstar Group is headquartered in Franklin, Tennessee and is a global manufacturer of original equipment and aftermarket specialty tires and wheels for the agriculture, construction, outdoor power equipment, powersports, high speed trailer and manual markets. The diverse portfolio of solutions are offered under several leading brands including Carlisle® tires and wheels, ITP® tires and wheels, as well as Cragar®, Black Rock® and Unique® wheels and Marastar® manual tires. The Carlstar Group employs over 3400 associates in 17 facilities located in 4 countries. The Carlstar Group has a culture of converting great ideas into advanced products and has created a legacy of excellence in product innovation, quality, and customer service. For more about The Carlstar Group, visit